01Consultancy
First, we understand your business.
We start with what you offer, where you work, who you want to reach and what is already working. Then we help you decide where to focus, before you commit to a new website or campaign.
11 years working with heating businesses
Stand out for the work you do.
We’ve built websites and marketing for hundreds of heating installers. We bring that experience together to help you decide what your business needs next.
01 · How we work
Your business first. Then the right plan.
We’ve spent years listening to heating engineers, studying how successful installers present themselves and seeing where marketing misses the mark. A boiler installation campaign needs a different approach from air conditioning. Your strategy should reflect your services, your customers and your goals.
02PR & Branding
Make the quality of your work visible.
Your name, message, photographs and design should feel like one business wherever customers find you. We can shape a clearer identity and help you tell the stories behind your work, using real projects and proof that belongs to you.
03Custom websites
A website that answers the right questions.
What do you do? Where do you work? Why should someone trust you with their home? We build clear, mobile-friendly pages around your services and make the next step easy for a potential customer.
04Marketing & leads
Keep reaching the people you want to work with.
SEO, social content and paid campaigns can each play a part. We choose channels around your services and area, agree a sensible scope and show you what we can measure.
“We are already really pleased with the progress we have made... our enquiries and quote requests have increased too.”
LouiseHeating business, West of Scotland
02 · See it working
Explore a website built for heating.
Northline shows how a heating website can present services clearly. Browse the pages, try the “I need…” selector and see how it feels on your phone.
- Services visible from the first screen
- A guided “I need…” service selector
- Built to feel natural on a phone
NorthlineBoilersHeat pumpsAir conditioningPlumbingGet a quote
Your local heating
engineers in Worcester.I need a new boiler
engineers in Worcester.I need a new boiler
Northline
What can we help with?
New boilers
Boiler servicing
Boiler repair
Heat pumps
Air conditioning
I need…
03 · Why a specialist
We know heating businesses.
We’re Dave and Lewis, the people behind The Spark Creative. We’ve spent years working with heating businesses and speaking with engineers and owners about the jobs they do, the questions customers ask and the calls they want to receive.
That experience shapes everything we do, from your website and search content to the campaigns you choose to run. We learn what makes your business different, explain your services accurately, and use your real work and approved details to show why people should trust you.
- Combi swaps
- System boilers
- Air source heat pumps
- Boiler servicing
- Landlord safety checks
- Unvented cylinders
- Underfloor heating
- Smart controls
- Breakdown repairs
- Bathroom plumbing
04 · Working together
We get to know the business. Then we get to work.
Whether it’s a new site, stronger search visibility or a campaign, we start with the business. You’ll know what we’re doing, why and what’s been agreed.
Tell us about your business- 01 /
A proper conversation
We ask about your services, your customers and what needs to work better.
- 02 /
A clear recommendation
We suggest the right mix of work, explain why and agree the scope and cost before starting.
- 03 /
Work you can shape
We create around your real business. You see the work, give feedback and approve the details.
- 04 /
Checked before it goes out
We check what we’ve made together. Any ongoing work is agreed separately.
05 · Questions
Before we get started.
Is this only for heating businesses?
Heating businesses are our focus. Dave and Lewis have spent years talking with engineers and owners, so we understand the services you offer and the questions homeowners ask. We can also discuss work for related trades.
Can you work with my existing website?
Yes. We can look at what you have and agree what to keep, improve or replace. Domains, email and existing page addresses are checked before anything changes.
Do I need to write everything myself?
No. We help turn what you tell us into clear website copy. You check the facts and supply the photographs, qualifications and business details you want to use.
What can a better website do for my business?
It can help customers understand your services, see the quality of your work and get in touch easily. We’ll shape the site around your goals and agree how to judge its performance.
How much does it cost?
It depends on what your business needs. We will talk it through and agree scope and cost in writing before you commit to anything.
Start a project
Let’s talk about your business.
Tell us what your business does and where you would like help. We’ll listen, suggest a sensible next step and agree any work with you before it starts.
Start a conversation. Tell us about the website or marketing project you have in mind. We’ll reply to the details you give us.